Saturday, 28 April 2012
Look, See: Warby Parker Launches $150 Prescription Shades
There are plenty of places to turn if one is looking to buy prescription glasses, but the problem is that most of those options are expensive. So David Gilboa and Neil Blumenthal started Warby Parker last year to breathe some new life into the eyewear industry by selling designer, prescription glasses online -- for $95. The New York-based startup has since gone on to raise $13.5 million from a bunch of notable investors, and has been growing fast. While the startup has been offering both prescription glasses and sunglasses for sale online, they haven't offered eyewear for the visually-impaired who want to look hipster-cool while braving the sun. Today, Warby Parker has come to their aid, launching a line of prescription sunglasses with a reasonable price tag of $150.